The Marketing Manager plans, implements and manages marketing programs, which support the sales effort with a focus on sales growth and building brand awareness.
Duties / Responsibilities:
Working with the marketing team in Strasbourg and the General Manager, develop and coordinate the planning, implementation and reporting of all marketing programs.
Coordinate with the Director of e-marketing and his staff the email, website marketing, social media campaigns and coop campaigns with the goal of increasing group and FIT sales through travel agents, online travel agencies, and strategic partnerships.
Develop a marketing strategy in keeping with the company’s goals to increase brand awareness with the public, tour operators and group organizers.
Develop and present seminars and webinars.
Participate in trade shows
Campaign management and tracking
Based in Strasbourg France, Croisieurope is the largest river cruise operator in the world. The company is 40 years old and is engaged in an exciting campaign to build its business in north America. With 50 ships, we operate on every major river in Europe, the Mekong River and the Chobe river in Africa.
We offer competitive salaries, benefits, paid vacation and a bonus plan.
We are an equal opportunity employer who provides a safe and positive work environment
Attributes and qualifications
Able to work in and support a team environment
Excellent written and oral communications skills
Excellent computer skills including working knowledge of Microsoft Word and Excel. Knowledge of Powerpoint is a plus.
Knowledge of geography. Familiarity with foreign currencies and customs
Graphic design experience a plus
Legally eligible to work in the United States
Basic accounting skills and understanding of profit and loss statements
Strong analytical skills
Strong project management skills
Excellent communication and leadership skills
Excellent writing and organizational skills
Passionate attention to details
Additional Salary Information: Compensation package includes bonus, paid vacation, health insurance
Croisieurope is a French river cruise company operating 50 vessels in Europe, the far east and Africa. The company celebrated 40 years in 2016. The company has over 1,000 employees in Europe, the United States, Cambodia and the UK.